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At the end of the day it’s about customer service.
First a THANKYOU then a SORRY, then a GIFT. Wow! Ok so I wasn’t expecting this but hey Starbucks has a very happy customer that felt the need to blog about this. ME!
So a few weeks ago I was getting my coffee at my local Starbucks. The person helping me wasn’t doing a good job at focusing on what I was ordering. They got my order wrong and then took an extra long time to make the second drink, 15 min to be exact, and didn’t really even acknowledge it when I finally got my drink.
Well I felt the need to e-mail Starbucks. The above letter is what showed up in my mail box a week later along with two free drink certificates.
From a customer stand point this tells me Starbucks gets it. They do listen and they do respond, which tells me they do care. What this also tells me is that I am also in a customer service world with my job.
So I’m going to do a better job at listening and responding because I also care.
Wow looks like it’s time for a latte. 🙂
At the end of the day it's about customer service.
First a THANKYOU then a SORRY, then a GIFT. Wow! Ok so I wasn’t expecting this but hey Starbucks has a very happy customer that felt the need to blog about this. ME!
So a few weeks ago I was getting my coffee at my local Starbucks. The person helping me wasn’t doing a good job at focusing on what I was ordering. They got my order wrong and then took an extra long time to make the second drink, 15 min to be exact, and didn’t really even acknowledge it when I finally got my drink.
Well I felt the need to e-mail Starbucks. The above letter is what showed up in my mail box a week later along with two free drink certificates.
From a customer stand point this tells me Starbucks gets it. They do listen and they do respond, which tells me they do care. What this also tells me is that I am also in a customer service world with my job.
So I’m going to do a better job at listening and responding because I also care.
Wow looks like it’s time for a latte. 🙂
Starbucks has it figured out.
Recently watched this video form the Social Media Examiner Blog where they interviewed Alex Wheeler who heads up Starbucks social media strategy.
I believe Windermere is similar to Starbucks in that we have overtime created a very strong and successful brand, one agent, one owner, and one office at a time. This didn’t happen over night but happends because we found great people and applied great ideas to a business that on it’s best day wasn’t very professional. When you listen to Alex talk in this video you will hear her say that Starbucks business is still all about relationships and all Social Media allows them to do is have a bigger reach with an already successful brand. Keep in mind your business is about relationships and the question I put out to you would be this. How are you taking your existing relationships and using Social Media to reach out past your friends of friends and have the success that Alex is talking about?
