AI STARTER KIT
Save time. Grow faster. Show up like a pro.
6 AI TOOLS EVERY AGENT SHOULD TRY
ChatGPT (OpenAI)
USE IT FOR:
- Writing listing descriptions
- Creating drip emails and texts
- Brainstorming content ideas
- Drafting scripts for calls
Claude AI (Anthropic)
USE IT FOR:
- More nuanced writing and complex tasks
- Deeper market analysis reports
- Crafting personalized client proposals
- Handling complex ethical questions
AI ASSISTANT EXPANDED CAPABILITIES
USE CHATGPT OR CLAUDE FOR:
Roleplaying with AI:
- Draft call or conversation scripts
- Practice with AI as a roleplay partner (e.g., objection handling)
- Create objection flashcards with suggested responses
Copywriting Tasks:
- Write engaging buyer and seller guides
- Generate content for relocation guides
- Write copy for postcards and mailers
- Write your personal bio or website copy
Translation & Email Marketing:
- Translate marketing pieces into multiple languages
- Write content for newsletters or nurture campaigns
- Personalize client emails for holidays and anniversaries
Landing Pages & Market Reports:
- Write HTML code for custom landing pages
- Create branded forms and sign-up pages
- Convert data-heavy market analyses into client-friendly summaries
Canva (Magic Write + AI Design)
USE IT FOR:
- Designing flyers and social posts
- Generating captions and ad copy
- Making branded marketing templates
Magic Write Ideas:
- Write listing descriptions for different buyer types
- Generate postcard headlines and call-to-actions
- Draft emails for open house invites
AI Design Ideas:
- Create carousel posts with tips or testimonials
- Design branded buyer or seller guides
- Turn listing stats into visual graphics
MAXA
USE IT FOR:
- Automated real estate marketing materials
- AI-powered property descriptions
- Branded real estate content creation
- Market analysis reporting
- Creating custom email marketing templates
- Generating social media graphics at scale
CLOZE
USE IT FOR:
- CRM with AI-powered relationship management
- Automated contact follow-up and reminders
- Smart email templates and tracking
- Centralized client communication history
- AI-powered lead scoring and prioritization
- Integrated marketing tools and analytics
Fathom
USE IT FOR:
- AI note-taking during client calls
- Automated follow-up summaries
- Highlighting key moments in conversations
- Client meeting analytics and insights
- Seamless integration with video conferencing tools
- Capturing action items from meetings
USE THESE PROMPTS RIGHT NOW
LISTING DESCRIPTION:
"Write a listing description for a 4-bed, 3-bath home in San Diego with a pool and updated kitchen. Make it sound fun and high-end."
EMAIL FOLLOW-UP:
"Write a follow-up email to a buyer who toured a property but hasn't responded in 3 days. Keep it casual and helpful."
INSTAGRAM CAPTION:
"Give me 5 Instagram captions for a just listed home with ocean views, priced at $1.2M."
ROLE PLAY:
"Role play a Seller consultation with me where the seller is a Power personality and wants to price too high in a slowing market. Make the seller assertive and skeptical."
USE AI TODAY IN YOUR BUSINESS
- Write listing descriptions in under 60 seconds
- Brainstorm weekly content ideas for social
- Create buyer/seller email drips automatically
- Polish your client communication
- Save time on ads, scripts, and blog posts
PRO TIPS WHEN GETTING STARTED
- Start with one tool and build from there
- Use AI to assist, not replace, your voice
- Make it a daily 5-minute habit
- Keep a folder of your favorite prompts
